Philippine Airlines to resume daily Manila-KL flights

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Its senior vice-president for commercial group, David A. Lim, said the flight resumption between both capitals was in line with the carrier’s route expansion and flight modernisation.
“We are looking to not only ‘selling’ Manila to Malaysian travellers but also the Philippines as a whole and the Americas, as well as the Oceania routes,” he told reporters after announcing the Manila-Kuala Lumpur route on Wednesday.
Present were Philippine Airlines vice president of sales Ryan T. Uy and Pacific World Travel Sdn Bhd president Tunku Datuk Seri Iskandar Tunku Abdullah.
Pacific World Travel is a general sales agent for Philippine Airlines Malaysia.
“We have expanded eight new destinations this year and we will expand more as we move towards the year-end,” Lim said.
To date, Philippine Airlines has 29 domestic flights and 44 international destinations, including that of the Middle East and Europe.
He noted that the reopening of the route was also aimed at capitalising on the Asean economic integration as it would provide direct access to new business opportunities.
Lim expressed confidence that the airline would regain its market share in Malaysia as it planned to expand its code-share partnership with Malaysia Airlines in domestic flights.
The carrier halted its flights to Kuala Lumpur in 2014 after a year in operation partly due to microeconomic factors, said Uy.
He said 2013 was a challenging year for everyone due to high fuel prices.
“That was part of the reasons why we stopped the route. We believe this is the best time to come in, especially with Asean celebrating its 50th anniversary, to grow our tourism industry,” he added.
Questions & Answers
Q.What is the targeted load factor for the resumed Manila-Kuala Lumpur flights over the next year?
What is the targeted load factor for the resumed Manila-Kuala Lumpur flights over the next year?
Philippine Airlines is aiming for at least an 80% load factor for these flights. This target applies for the 12 months following the resumption of the daily service in June 2017.
Q.Which specific destinations is Philippine Airlines hoping to 'sell' to Malaysian travellers with the resumed flights?
Which specific destinations is Philippine Airlines hoping to 'sell' to Malaysian travellers with the resumed flights?
The airline is looking to promote Manila and the Philippines as a whole to Malaysian travellers. They also intend to use the route to connect passengers to their Americas and Oceania routes.
Q.What reasons were given for the previous halt of flights between Manila and Kuala Lumpur in 2014?
What reasons were given for the previous halt of flights between Manila and Kuala Lumpur in 2014?
The flights were halted partly due to microeconomic factors, including high fuel prices in 2013. The challenging economic environment contributed to the decision to stop the route after a year of operation.
Q.How many new destinations has Philippine Airlines expanded to this year, and what are their total international destinations?
How many new destinations has Philippine Airlines expanded to this year, and what are their total international destinations?
Philippine Airlines has expanded to eight new destinations this year. The carrier currently serves 44 international destinations in total, which include routes to the Middle East and Europe.
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