Philipp Selva Japan opens Aoyama store

Upmarket furniture design house Philipp Selva Japan has opened a dedicated store in Tokyo.

Located in the Aoyama quarter, one of the city’s most elegant residential areas and home to high-fashion brands and architectural firms, the high-end store is surrounded by residences of its target customers.

The Philipp Selva showroom features exclusive home furnishings and accessories with  a contemporary slant.

Italian-headquartered Philipp Selva describes his designs as a “total living luxury concept”.

“It is not a collection but a lifestyle concept, which is the protagonist of the most exclusive spaces; a concept that expresses through its products the sophisticated and perfectly balanced taste of deeply rooted craftsmanship, backed by almost 50 years of experience, always in step with a continuously evolving market,” the designer explains on his website.

 

“Continuous research is one of the strong points of Philipp Selva, which distinguishes itself thanks to a unique concept that lends a discreet total living luxury mood to all spaces.”

The brand was founded in 1968 and exports its furniture to more than 50 countries.