Patties relaunches its Ruffie Rustic Foods range entirely meat free
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As Australians choose to incorporate more vegetables and meat alternatives into their diets, Ruffie Rustic Foods is relaunching its frozen-ready meal range as an entirely plant-based option to help satisfy this demand.
Launched in 2019, Ruffie Rustic Foods is an Australian-owned brand of frozen ready-made meals produced by Patties Foods Ltd.
The new range includes plant-based chicken-less schnitzel with al dente penne Pomodoro, butter chicken-less in rich coconut milk sauce, spaghetti and meat-less balls in Napoli sauce, Thai green chicken-less curry, and portobello mushroom risotto with white beans & broccoli.
According to the food company, the entire range of products are made with locally sourced ingredients and is high in protein, meat-free, plant-based, and vegan-friendly.
“With this new plant-based range, we want to treat our customers to the classic flavors they love, in a modern and convenient way,” said Anand Surujpal, GM of Marketing & Innovation, Patties Foods Ltd.
Ruffie Rustic Food’s frozen range is available in Woolworths and select Independent Grocers and Petrol & Convenience stores nationwide for RRP $7.00
Questions & Answers
Q.What is the primary reason for Ruffie Rustic Foods relaunching its meal range as entirely plant-based?
What is the primary reason for Ruffie Rustic Foods relaunching its meal range as entirely plant-based?
The company is responding to consumer demand as Australians are increasingly incorporating more vegetables and meat alternatives into their diets. This new range aims to satisfy that growing market need for plant-based options.
Q.Which specific new dishes are included in the relaunched meat-free Ruffie Rustic Foods range?
Which specific new dishes are included in the relaunched meat-free Ruffie Rustic Foods range?
The new range features plant-based chicken-less schnitzel, butter chicken-less, spaghetti and meat-less balls, Thai green chicken-less curry, and portobello mushroom risotto. These offerings aim to provide classic flavours in a modern, convenient format.
Q.Where can customers expect to find the new Ruffie Rustic Foods plant-based frozen meals?
Where can customers expect to find the new Ruffie Rustic Foods plant-based frozen meals?
The frozen range is available for purchase in Woolworths supermarkets and selected Independent Grocers across the country. Customers can also find these products in Petrol & Convenience stores nationwide.
Q.What are the key characteristics of the ingredients used in the new Ruffie Rustic Foods plant-based range?
What are the key characteristics of the ingredients used in the new Ruffie Rustic Foods plant-based range?
According to Patties Foods, the entire range of products is made with locally sourced ingredients. All meals are high in protein, meat-free, plant-based, and suitable for vegans, aligning with contemporary dietary preferences.
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