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Online fashion rental store Yeechoo re-launches

By Wei ZhangChina
1 min read
Sassy Sale image 11
Sassy Sale image 11
In this article (5)

Online fashion rental store Yeechoo has relaunched, expanding its service outside Hong Kong for the first time.

The new website was officially released on Monday and from this week the company will ship to customers in Macau, Mainland China, Taiwan and Indonesia.

The site features new branding and an expanded range of designer and dress collections. It also offers free consultations and trials and makeup demonstrations online.

“At Yeechoo, what you are choosing is not just a dress, but a set of beautiful experiences,” the company said, revealing its new image.

“We are Hong Kong/ Greater China’s first online high-end designer dress and accessory rental destination. At only a fraction of the retail price, you get to experience thousands of styles from over 60 luxury brands.”

It also offers StyleShare, a new initiative it describes as “a pioneer social fashion experience”, allowing customers to borrow ‘pre-loved designer pieces’ and lend  their own, with a community of fashion lovers.

Questions & Answers

Q.

Which new markets is Yeechoo now serving?

A.

Yeechoo is now shipping to customers in Macau, Mainland China, Taiwan, and Indonesia, expanding its service beyond Hong Kong for the first time.

Q.

What new features has Yeechoo introduced with its relaunch?

A.

The relaunched site features new branding, an expanded range of designer collections, free consultations, trials, makeup demonstrations, and a StyleShare initiative.

Q.

What is the purpose of the new 'StyleShare' initiative?

A.

StyleShare allows customers to borrow 'pre-loved designer pieces' and lend their own items, creating a community of fashion enthusiasts. It is described as a 'social fashion experience'.

Q.

How many luxury brands does Yeechoo offer for rental?

A.

Yeechoo offers thousands of styles from over 60 luxury brands for rental. Customers can experience these items at a fraction of their retail price.

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