Olivia Burton launched a concept store in Ion Orchard

Apr 19, 2018Updated May 26, 20251 min read

British accessories brand Olivia Burton, together with Asian retail specialist Norbreeze Group, has launched a concept store in Ion Orchard.

For the first time in Singapore, the brand’s fashion jewellery collection and personalisation services are being offered at the flagship store. Its signature vintage-inspired watches have been available in Singapore since October.

Olivia Burton was founded by best friends Lesa Bennett and Jemma Fennings in 2012 and named after Bennett’s great aunt. Its London studio creates detailed watches and jewellery inspired by nature.

Norbreeze Group co-founder Anne Trads Juel Sauerberg describes Olivia Burton’s accessories as “fashionable and affordable luxury”.

To celebrate its opening, the store will host experiential activities on Saturday. Guests and customers will be able to create floral crowns and be offered floral cupcakes. The first 20 shoppers will each receive limited-edition exclusive merchandise.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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