Offline sales activities for Fashionally.com

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Fashionally.com, an HKTDC-endorsed website that promotes Hong Kong fashion, is organising a retail event at PMQ in Central from next Friday.
The 23 Senses event will be held over three weeks to introduce Hong Kong designers and new labels including SFZ Sons, a collaboration between Sonic Lam and street artist Start From Zero, and YMDH by Jason Lee, last year’s Best Footwear Design Award winner at YDC (Young Designers Contest). YLY Studio, newly launched by design duo Matt Hui and Lilian Tsang, will be offering its first collection inspired by the art of embroidery and knitwear.
Labels such as Kenson, Kurt Ho, Necro Poon and NelsonBlackle, which are mostly sold overseas, will be available locally.
Promotional offers for 23 Senses shoppers include a chance to win a hand-drawn t-shirt by illustrator Calvin Kwok.
Questions & Answers
Q.Where will the 23 Senses event take place?
Where will the 23 Senses event take place?
The retail event will be held at PMQ in Central. This location will host the activities organised by Fashionally.com to promote Hong Kong fashion.
Q.Who is behind the YMDH brand that will be featured?
Who is behind the YMDH brand that will be featured?
YMDH is a brand by Jason Lee. He was the recipient of last year’s Best Footwear Design Award at the Young Designers Contest (YDC).
Q.What is YLY Studio offering at the event?
What is YLY Studio offering at the event?
YLY Studio, a new launch by Matt Hui and Lilian Tsang, will be presenting its first collection. This collection draws inspiration from embroidery and knitwear.
Q.What special offer is available to shoppers at the 23 Senses event?
What special offer is available to shoppers at the 23 Senses event?
Shoppers at the 23 Senses event will have an opportunity to win a hand-drawn t-shirt. This item is created by illustrator Calvin Kwok.
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