Nissan plans to establish 300 dealerships in India by March 2017

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Japanese car maker Nissan is gearing up to launch “Datsun redi-Go” in the entry level segment and was on course to establish 300 dealerships in the country.
“We are gearing up to launch Datsun redi-Go, which will compete in the entry level car segment of the Indian market. With redi-Go, Datsun is pioneering a new segment – Urban Cross, combining the best of a hatchback and a cross over”, President of Nissan India Operations, Guillaume Sicard said.
“As we expand our dealership footprint we are on course to meet our target of establishing 300 dealerships by end of March 2017 across the country,” he said here today.
At present the company has 218 dealers across 165 cities, Sicard said, adding with new dealerships the company would cover 90 per cent of customers and “enable them with easy and immediate access to committed sales and after sales services”.
Questions & Answers
Q.What is the new vehicle Nissan plans to launch in India?
What is the new vehicle Nissan plans to launch in India?
Nissan is preparing to launch the "Datsun redi-Go" in India. This vehicle will compete in the entry-level car segment and is described as an "Urban Cross," combining features of a hatchback and a crossover.
Q.How many dealerships does Nissan currently have in India and what is their expansion target?
How many dealerships does Nissan currently have in India and what is their expansion target?
Nissan currently operates 218 dealerships across 165 Indian cities. The company aims to establish a total of 300 dealerships across the country by the end of March 2017.
Q.What is the strategic aim of expanding the dealership network for Nissan in India?
What is the strategic aim of expanding the dealership network for Nissan in India?
The expansion is intended to cover 90 per cent of potential customers. This will provide them with easy and immediate access to Nissan's committed sales and after-sales services across India.
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