New era for single malt whisky with Ailsa Bay’s launch in Australia

Independent family-owned distiller, William Grant & Sons has announced the launch of Ailsa Bay in Australia. The single malt is the first whisky in the world to index ‘sweetness’. Following its successful launch in the United Kingdom and Nordics in 2016, Ailsa Bay will now be landing in Australia to serve and content all the Australian whisky enthusiasts.

Ailsa Bay is created based on an industry-first “sweetness” index which enables the scientific measurement of sweetness.

This complements a precise calculation of ‘peatiness’ to create a balance between smokiness and sweetness – all driven by advanced technology.

This method was developed by Malt Master Brian Kinsman at William Grant & Sons.

Alongside its liquid, Ailsa Bay’s packaging features dynamic artwork which takes its inspiration from the creativity of science, reflecting the boundary-pushing technology at its Girvan distillery.

Ailsa Bay is available in Australia through Vintage Cellars, select First Choice stores only and Liquorland select stores in December.