Myntra rejigs top management

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Ganesh Subramanian, Chief Operating Officer at Myntra.com, has been given a new responsibility as Head – New Initiatives with immediate effect. Confirming the development, Subramanian told BusinessLine: “As a company, we are thinking long term. Therefore, we are investing to look at continuously creating unique value for customers by challenging the way the fashion business is run at present. For instance, it takes 12-15 months to deliver fashion products from concept to retail to consumers; why should it take so long?”
Questions & Answers
Q.What is Ganesh Subramanian's new role at Myntra?
What is Ganesh Subramanian's new role at Myntra?
Ganesh Subramanian, previously the Chief Operating Officer, has been appointed as the Head, New Initiatives. This change took effect immediately.
Q.Why is Myntra making this change in leadership?
Why is Myntra making this change in leadership?
Myntra is thinking long term and investing in new ways to create unique value for customers. They aim to challenge the current operational model of the fashion business.
Q.What specific challenge is Myntra looking to address in the fashion industry?
What specific challenge is Myntra looking to address in the fashion industry?
Myntra is questioning why it takes 12-15 months to deliver fashion products from concept to retail to consumers. They believe this timeline is too long.
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Myntra's management rejig: Strategic focus or internal shift?
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