Mongolian Hot Pot Coming to Phnom Phen

Little Sheep Hot Pot, a Yum Brands Inc. company, yesterday signed a partnership agreement with HGB Food Industry Co. Ltd. to bring its Mongolian hot pot restaurant to Cambodia.

HGB Food Industry is a subsidiary of private local investment company HGB Group, which focuses on the domestic automobile industry, food and retail goods.

Little Sheep’s director of field operations Aileen Wu said the company would bring good quality food to the Kingdom through its cooperation with HGB Food Industry.

“The partnership between Little Sheep Hot Pot with HGB Food Industry Co., Ltd. to step into the Cambodian market with branches of new restaurants is aimed at bringing fun and the delicious hot pot of Mongolia to Cambodia with many new branches,” she said, adding that they would be located in downtown Phnom Penh.

HGB Food Industry representative Austin Tan said that the restaurant would bring healthy food to Cambodian people.

“The market here shows high potential for the demand of healthy food. That’s why we are preparing to enter the market,” he said.

Little Sheep Hot Pot began operations in 1999 with its first restaurant in Mongolia. In the past 17 years, the company has expanded to 300 branches in 110 countries. Yum Brands, which owns KFC, Taco Bell and Pizza Hut, bought the Mongolian hot pot chain in 2012.

HGB Group is the sole-appointed distributor in Cambodia for Rolls-Royce Motor Cars, Bentley Motors, Mazda, Kia, Kawasaki and Harley-Davidson motorcycles.

HGB Food Industry Co., Ltd. is a leading food and beverage distributor and retailer of quality imported food and beverages. The company has been operational in this field for eight years and is a preferred supplier of beverages to hotels and resorts, restaurants, cafes and retail stores in Cambodia.