Moncler Group Soars in Asia: China and Korea Power Double-Digit Growth

Moncler Group, the parent company of Moncler and Stone Island, has announced a robust first quarter. The company’s earnings were primarily driven by sales in Asia.

First Quarter Sales Surge

The group registered a substantial $1.03 billion in sales during the first quarter. It reported double-digit growth for both of its brands, leading to an overall year-on-year increase of 12 per cent.

The Asian Market Triumphs

In Asia, Moncler’s sales grew by an impressive 22 per cent. Moncler attributes this significant increase to strong performances in China and South Korea. However, the sales in Europe, the Middle East, and Africa experienced a minor dip of one per cent year-on-year.

Brand Performance

The Moncler brand was the group’s star performer with $900 million in sales. This was propelled by a 14 per cent rise in direct-to-consumer traffic. Stone Island, on the other hand, contributed a solid $134 million to the total sales.

The Asian market continues to escalate its share of Moncler’s brand revenue. It now represents 56.5 per cent of total sales, marking a 3.7 per cent annual increase.

Moncler Group’s Future Outlook

Remo Ruffini, executive chairman of Moncler Group, expressed the company’s anticipation for the future. He stated that the first quarter not only demonstrated strong revenue performance but also the depth of relationships that their brands continue to build with their global community.

Despite a global context shaped by conflicts and instability, both Moncler and Stone Island have exhibited considerable energy and cultural relevance.

Ruffini also touched on the appointment of Bartolomeo Rongone as the group’s CEO that was announced earlier this year. He highlighted this as part of the group’s “next phase.” He further reiterated the group’s commitment to remain adaptable and responsive, guided by a clear strategic vision, in the face of an increasingly complex external environment.