Skip to content
Telecom

Mobilewalla Launches Market Flow in Asia

By Rajiv Menon
1 min read
Mobilewalla
Mobilewalla
In this article (5)

Following its success in the United States (US), this solution is set to transform how Asian communication services and network infrastructure providers develop strategies in an increasingly competitive landscape.

Market Flow delivers granular consumer insights by analyzing vast datasets of device usage, movement patterns, and digital behavior. Unlike traditional market intelligence tools, it provides detailed market share and subscriber flow insights across various geographical levels (from country to neighborhood), helping drive operational planning and competitive strategy.

It also offers analytics for all connection types, including fixed wireless access (FWA), mobile broadband (MBB), fixed broadband (FBB), fiber, digital subscriber line (DSL), and cable, providing insights at the product level. Additionally, Market Flow supports both residential and small to medium businesses (SMBs), equipping providers with a comprehensive understanding of market dynamics.

Anindya Datta, CEO, Mobilewalla, said, “Broadband providers across the US have leveraged Market Flow to refine their strategies, reduce churn, and maximize network investments. By bringing this proven solution to Asia, we are enabling telcos to make smarter, faster, and more efficient business decisions in a dynamic market.”

As broadband usage increases in Asia, network providers need to improve their infrastructure and customer engagement strategies to meet the growing demand. Market Flow offers a data-driven solution that helps operators enhance network expansion planning, attract new customers through targeted campaigns, and retain valuable subscribers by predicting churn patterns.

“The competitive broadband market in Asia requires a deeper understanding of consumer behavior. Market Flow provides broadband providers with the intelligence they need to develop sharper competitive strategies and drive growth,” Datta concluded.

Questions & Answers

Q.

What kind of data does Market Flow analyse to provide its insights?

A.

Market Flow analyses vast datasets of device usage, movement patterns, and digital behaviour. This granular consumer insight helps in developing strategies for communication services and network infrastructure providers.

Q.

Which specific types of connection does Market Flow offer analytics for?

A.

Market Flow offers analytics for all connection types, including fixed wireless access, mobile broadband, fixed broadband, fiber, digital subscriber line, and cable. This provides product-level insights for providers.

Q.

What did Mobilewalla's CEO say was a key benefit for US broadband providers using Market Flow?

A.

Mobilewalla's CEO, Anindya Datta, stated that US broadband providers used Market Flow to refine strategies, reduce churn, and maximise network investments. This experience is now being brought to Asia.

Q.

Which customer segments does Market Flow support with its market dynamics understanding?

A.

Market Flow supports both residential customers and small to medium businesses (SMBs). This comprehensive understanding of market dynamics helps providers in Asia make smarter and more efficient business decisions.

Reader pulse

Market Flow's Asia launch:

23,374 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Monday, Wednesday and a Friday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Monday, Wednesday and the Friday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready