Miniso teams up with cartoon network’s Adventure Time
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Miniso has teamed up with Cartoon Network to present an epic 264-item collection of Adventure Time products in its stores across 62 territories around the world. From Europe to Asia, and Africa to North America and South America, the retailer is stacking its shelves with items featuring iconic characters including Finn, Jake, BMO and Lumpy Space Princess.
Launching this month as part of a phased global rollout, Adventure Time fans will be able to enjoy an immersive in-store experience with the collection, which will be comprised of plushies, stationery, gifts and accessories such as backpacks and cosmetics. In the near future, the collection will add even more items as well as expand to additional territories.
“The scale of this range demonstrates the popularity and enduring qualities of the Adventure Time franchise globally,” said Vikram Sharma, Vice President of Cartoon Network Enterprises, Asia Pacific.
“Miniso has been a great partner for us. And when they wanted a brand that could provide young fans with an instantly-recognizable and fun association, Adventure Time was the obvious, mathematical choice!”
Meanwhile, a new wave of merchandise from We Bare Bears – another Cartoon Network property – will also be in stores alongside Adventure Time.
After impressive sales during the initial collaboration during 2018, more than 200 new and refreshed Bears’ items will be available in Miniso stores this month.
Questions & Answers
Q.How many items are included in the new Adventure Time collection being launched by Miniso?
How many items are included in the new Adventure Time collection being launched by Miniso?
Miniso is launching an extensive collection featuring 264 Adventure Time products. These items will be available across 62 territories globally, ranging from plush toys to stationery and accessories, including backpacks and cosmetics.
Q.Which specific territories will be receiving the Adventure Time product collection?
Which specific territories will be receiving the Adventure Time product collection?
The Adventure Time collection will be available in Miniso stores across 62 territories worldwide. This global rollout includes regions such as Europe, Asia, Africa, North America, and South America, as part of a phased launch this month.
Q.What other Cartoon Network merchandise is Miniso also releasing this month?
What other Cartoon Network merchandise is Miniso also releasing this month?
Alongside the new Adventure Time collection, Miniso is also introducing a new wave of We Bare Bears merchandise. Following strong sales from an initial collaboration in 2018, over 200 new and refreshed items will be available.
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