Skip to content
Living

Mers outbreak dents Korea retail sales

By Maria SantosKorea
1 min read
sk mers ap net 1
sk mers ap net 1
In this article (4)

South Korea retail sales slipped in June – a predictable result of the outbreak of Middle East Respiratory Syndrome (Mers).

As South Korea’s shunned larger retail outlets to reduce the risk of potential exposure to the illness, discretionary spending fell. Some spending on essential goods moved online.

South Korea’s government agency Statistics Korea says retail sales in June were worth 29.34 trillion won, about US$25.15 billion, which was 0.6 per cent lower than in the same month last year. It was more than 2 trillion won less than May’s spending.

“The Mers outbreak caused shoppers to shy away from large markets where people converge, which effectively hurt overall sales,” a Statistics Korea spokesman said.

However, last week the government officially declared May’s outbreak to be over, after 186 infections and 36 fatalities.

A breakdown of the figures shows the fall in sales affected mostly categories where shopping could be postponed – appliances and computers were down 5.7 per cent year on year and clothing down nearly 10 per cent.

Department store sales fell 12.4 per cent and discount department store sales down 9.5 per cent.

Online spending rose 26.6 per cent in May, while convenience store sales soared 34.6 per cent and supermarket sales rose 4.4 per cent.

Questions & Answers

Q.

Which retail sectors saw the largest decreases in sales during the Mers outbreak?

A.

Department store sales dropped by 12.4 per cent, while clothing sales were down nearly 10 per cent. Discount department stores also saw a significant fall of 9.5 per cent.

Q.

Did any retail categories experience increased sales during this period?

A.

Yes, online spending rose by 26.6 per cent. Convenience store sales also soared by 34.6 per cent, and supermarket sales increased by 4.4 per cent.

Q.

What was the total value of retail sales in June according to Statistics Korea?

A.

Retail sales in June were valued at 29.34 trillion won, which is approximately US$25.15 billion. This figure was 0.6 per cent lower than the same month last year.

Reader pulse

What's the key takeaway for retailers?

20,778 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Tuesday, Thursday and a Saturday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Tuesday, Thursday and the Saturday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready