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Maxi-Cash opens its first LuxeStyle outlet in Australia

By Sarah Chen
1 min read
Maxi-Cash opens its first LuxeStyle outlet in Australia
In this article (5)

Singaporean pawnbroker Maxi-Cash has opened its first Australian LuxeStyle boutique.

Located in downtown Melbourne, the flagship boutique offers a variety of pre-loved luxury timepieces, designer leather bags and branded jewellery, including gold, diamonds, precious stones and pearls.

Shoppers can expect to find luxury items that are handpicked under the “strictest inspection to ensure authenticity and top notch quality”, including Rolex, Cartier, Bulgari, Chanel, Prada, and Louis Vuitton.

Customers will also have the opportunity to bring in their pre-loved or unused bags, timepieces or jewellery to exchange them for cash or trade in on a newer style or model.

“As an established and a trusted retailer in Asia, we specifically had our eyes set on one of the world’s most livable cities and the fashion capital of Australia, Melbourne, to open our first Australian Maxi-Cash store,” said Ng Leok Cheng, Maxi-Cash CEO.

He said 24K and 22K gold, luxury jewellery and timepieces, which all retain their value for years to come, are in high demand the world over.

“We were quick to recognise a gap and an opportunity for expansion into the Australian market. We look forward to continuing to build our reputation for excellence amongst local shoppers as well as international visitors on holiday in the city.”

Established in 2008, Maxi-Cash was the first pawnbroker to be listed on the Singapore Stock Exchange. It has 47 boutiques across Asia, including in Singapore and Malaysia.

Questions & Answers

Q.

What types of items does the new LuxeStyle boutique in Melbourne sell?

A.

The boutique offers a selection of pre-loved luxury timepieces, designer leather bags, and branded jewellery. These include gold, diamonds, precious stones, and pearls from brands like Rolex and Chanel.

Q.

What options do customers have for their own pre-loved luxury items at the store?

A.

Customers can bring in their pre-loved or unused bags, timepieces, or jewellery. They have the option to exchange these items for cash or to trade them in for a newer style or model available at the store.

Q.

Why did Maxi-Cash choose Melbourne for its first Australian store?

A.

Maxi-Cash specifically targeted Melbourne due to its reputation as one of the world's most livable cities and the fashion capital of Australia. The CEO noted high demand for valuable luxury items there.

Q.

How many stores does Maxi-Cash operate across Asia?

A.

Maxi-Cash has 47 boutiques located across Asia. These include outlets in Singapore and Malaysia, in addition to its new store in Australia.

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