Mamonde flagship to open at Takashimaya
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After launching into Singapore via e-commerce this year, Korean beauty brand Mamonde has opened its first-ever global flagship store at Takashimaya Shopping Centre.
It is decorated with blooms (both real and illustrated) giving it the air of a sensorial floral studio, as reported. The design inspiration comes from the Mamonde Garden in Korea where the brand harvests its organic ingredients.
As well as wooden shelves and counters stocked with makeup and skincare products, there is a corner Mask Bar complete with a sink where customers can try out Mamonde’s specialty clay packs or sleeping masks. There is also a Korean eyebrow makeover service.
Owned by AmorePacific, the skincare and cosmetics brand was launched in 1991.
Questions & Answers
When was Mamonde originally launched as a brand?
Mamonde, the skincare and cosmetics brand, was launched in 1991. It is currently owned by AmorePacific, a Korean beauty conglomerate.
What unique features can customers find at the new flagship store?
Customers can use a corner Mask Bar with a sink to try out clay packs or sleeping masks. The store also offers a Korean eyebrow makeover service.
Where does the design inspiration for the store come from?
The design inspiration for the flagship store comes from the Mamonde Garden located in Korea. This is where the brand harvests its organic ingredients.
How did Mamonde first enter the Singapore market?
Mamonde initially launched into Singapore earlier this year through e-commerce. The new Takashimaya store represents its first global physical flagship.