Subtle gray tones, ‘cracked’ floor effects and strong lighting ensure Valentino’s boldly coloured fashion take centrestage in the newly opened Maison Valentino Hong Kong flagship.
The new store, formally opened in February, was designed by the Italian brand’s creative directors Maria Grazia Chiuri and Pierpaolo Piccioli in partnership with architect David Chipperfield.
Located on Canton Rd, the 900sqm flagship store takes up two floors at the base of a modern office tower.
It’s ultra modern, stylish yet minimalist and the combination of strong architectural lines, discrete materials in contrasting greys and stylish visual merchandising make the store a standout amongst its many peers in the heart of Hong Kong’s luxury precinct.
The store’s lower level features the Maison’s complete collections, including both womenswear and menswear ready-to-wear and accessories.
The stairwell is lined with mannequins striking different poses, each wearing contrasting, brightly-coloured Valentino creations.
Upstairs is a more ‘curated’ area, almost of gallery style.
The Hong Kong store is one of two opened by Valentino in February – the other in the Kingdom Tower in Riyadh, Saudi Arabia, further expanding the brand’s global footprint.