Skip to content
E-Tailing

MacBook Air M1 prices up by over $40 in Vietnam

By Sarah Chen
1 min read
MacBook Pro Generic 001
MacBook Pro Generic 001
In this article (5)

Apple authorized resellers in Vietnam have increased the prices of MacBook Air M1 by over VND1 million (more than $40) against late July when promotion campaigns were on.

In late July, the laptop’s selling prices were VND21.7-23 million, lower than the list price in the U.S. market.

Now, the selling prices are VND23-24 million, with VND22.8 million the lowest price offered by some resellers.

An unnamed manager with a reseller told local media that demand for electronic devices, including laptops and tablets had decreased several months ago, so Apple, distributors and resellers launched big promotion campaigns. Prices of MacBook Air M1 in July fell to the lowest.

Retailers including CellphoneS and Di Dong Viet said MacBook Air M1 prices have climbed up now because of the dollar value rising against the dong and the promotion campaigns coming to an end. However, purchasing power remains high in the market, they said.

“Among our total sales of MacBook models, MacBook Air M1 accounts for some 40%,” said the manager of a The Gioi Di Dong store who did not want to be named. CellphoneS has reported the corresponding figure at 30-35%.

At ShopDunk, MacBook Air M1 sales over the past month rose 20% against July. “It is the cheapest among Mac models, while its M1 chip’s performance and efficiency is still very good,” said manager Pham Tuan Anh.

Questions & Answers

Q.

What was the previous price range for the MacBook Air M1 in Vietnam during the promotion campaigns?

A.

In late July, during promotion campaigns, the laptop's selling prices were between VND21.7 million and VND23 million.

Q.

What reasons have retailers given for the recent price increase of the MacBook Air M1?

A.

Retailers attribute the price increase to the dollar value rising against the dong and the conclusion of promotion campaigns.

Q.

What proportion of total MacBook sales does the MacBook Air M1 account for at The Gioi Di Dong?

A.

A manager at The Gioi Di Dong stated that the MacBook Air M1 accounts for approximately 40% of their total MacBook model sales.

Reader pulse

Will higher M1 Air prices impact demand?

18,307 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Monday, Wednesday and a Friday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Monday, Wednesday and the Friday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready