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Louboutin’s first online pop-up store on Toplife

By Minjun Park
2 min read
Louboutin’s first online pop-up store on Toplife
In this article (5)

Christian Louboutin’s signature red-soles have tiptoed their way onto Toplife.

Joining numerous international leading luxurious brands such as Fendi, Saint Laurent, Alexander McQueen or Oscar de La Renta, Christian Louboutin has partnered up with JD’s luxury e-flagship platform Toplife earlier this July to make its debuts on the Chinese e-commerce platform scene. Its online pop-up store features the full offering from the brand’s most recent collection.

JD President of International Fashion and Head of Toplife, Xia Ding, said “No matter where you are, Christian Louboutin’s signature creations are ubiquitous with style, poise and individuality,”. In this effort to bring a seamless omnichannel experience, clients can enjoy JD’s signature white glove service, JD Luxury Express. Rounding out the online luxury experience with an offline, personal touch, customers can have their goods hand-delivered to their homes by professionally-dressed couriers driving electric cars.

Leveraging its RaaS capabilities, JD has supported many brands in their debuts on the Chinese e-commerce scene. The company is expecting to welcome more international luxury brands on its luxury e-flagship platform Toplife.

Christian Louboutin’s signature red-soles have tiptoed their way onto Toplife.

Joining numerous international leading luxurious brands such as Fendi, Saint Laurent, Alexander McQueen or Oscar de La Renta, Christian Louboutin has partnered up with JD’s luxury e-flagship platform Toplife earlier this July to make its debuts on the Chinese e-commerce platform scene. Its online pop-up store features the full offering from the brand’s most recent collection.

SEE ALSO: JD.com debuts Toplife, its ecommerce ecosystem for luxury brands

JD President of International Fashion and Head of Toplife, Xia Ding, said “No matter where you are, Christian Louboutin’s signature creations are ubiquitous with style, poise and individuality,”. In this effort to bring a seamless omnichannel experience, clients can enjoy JD’s signature white glove service, JD Luxury Express. Rounding out the online luxury experience with an offline, personal touch, customers can have their goods hand-delivered to their homes by professionally-dressed couriers driving electric cars.

SEE ALSO: Red soles are Christian Louboutin’s trademark

Leveraging its RaaS capabilities, JD has supported many brands in their debuts on the Chinese e-commerce scene. The company is expecting to welcome more international luxury brands on its luxury e-flagship platform Toplife.

Questions & Answers

Q.

Which other luxury brands have already established a presence on the Toplife platform?

A.

Fendi, Saint Laurent, Alexander McQueen, and Oscar de La Renta are among the international luxury brands that have joined Toplife. Christian Louboutin is the latest to partner with JD's e-flagship platform.

Q.

When did Christian Louboutin launch its online pop-up store on Toplife?

A.

Christian Louboutin partnered with JD’s luxury e-flagship platform Toplife earlier this July. This marked the brand's debut on the Chinese e-commerce platform scene with an online pop-up store.

Q.

What special services do customers receive when ordering from Toplife?

A.

Clients can enjoy JD’s signature white glove service, JD Luxury Express. This includes hand-delivery of goods to their homes by professionally-dressed couriers driving electric cars, providing an offline, personal touch.

Q.

What does JD expect for the future of its Toplife platform?

A.

JD is expecting to welcome more international luxury brands onto its luxury e-flagship platform Toplife. The company uses its RaaS capabilities to support brands in their Chinese e-commerce debuts.

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