LG moving to acquire AI business

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As part of efforts to expand its smart home business, LG Electronics will double its investment by 2020 including mergers and acquisitions of promising artificial intelligence tech firms, said Song Dae-hyun, head of the company’s home appliance and air solutions division.
At a press conference held at a hotel in Berlin, Song said LG would spare no efforts to boost its smart home business and continue investing to acquire AI and Internet of Things technologies.
“As for the AI business, inorganic growth would be more effective,” Song said.
“LG officially seeks to acquire some AI companies. But so far, many acquisition projects fell apart due to market conditions,” he continued.
“LG is aggressively looking for a good AI company,” he added.
Song visited the German capital to meet with major European clients and check out latest tech trends at the IFA 2017.
“LG was the first to add Wi-Fi to all of the home appliance lineups this year. Based on connectivity, the company will try to bring value to consumers by establishing a smart home ecosystem pivoting on AI, IoT and robotic technologies,” he said.
Recently, LG has been increasing partnerships with Google and Amazon to apply the two IT moguls’ voice recognition platforms to LG products for global consumers.
“We do have our exclusive voice technology, but we apply the Google and Amazon technologies in order to allow consumers to conveniently use LG products with what they prefer to use,” Song said.
“We are now working with Google to take advantage of its database accumulated through its search engine. But we are also continuing to develop our DeepThinQ AI platform at the same time,” he added.
The CEO added robots would be a major pillar of the smart home business.
“We are nearing commercialization of robots. We receive orders for robots from various industries, such as shopping malls and libraries,” he concluded.
Questions & Answers
Q.What is LG's primary motivation for pursuing mergers and acquisitions in the AI sector?
What is LG's primary motivation for pursuing mergers and acquisitions in the AI sector?
LG aims to double its investment by 2020 as part of efforts to expand its smart home business. They believe inorganic growth, through acquiring promising AI tech firms, will be more effective for this goal.
Q.Why has LG faced difficulties in completing its AI company acquisitions recently?
Why has LG faced difficulties in completing its AI company acquisitions recently?
Many of LG's acquisition projects have fallen apart so far due to prevailing market conditions. Despite this, LG remains actively and aggressively looking for suitable AI companies to acquire.
Q.How is LG balancing its own AI development with partnerships with other tech companies?
How is LG balancing its own AI development with partnerships with other tech companies?
LG continues to develop its DeepThinQ AI platform while also integrating Google and Amazon's voice recognition technologies. This allows consumers to use LG products with their preferred existing platforms.
Q.Which specific product category does LG expect to be a significant component of its future smart home strategy?
Which specific product category does LG expect to be a significant component of its future smart home strategy?
LG anticipates that robots will be a major pillar of its smart home business. They are nearing commercialisation and already receiving orders from various industries, such as shopping malls and libraries.
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