Lenovo Philippines opens second Legion concept store
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Tech brand Lenovo has opened its second Legion concept store in the Philippines at SM City Cebu.
The company has launched the outlet near the mall’s cyberzone area to showcase its gaming devices and accessories. It will also serve as an event space for monthly gaming tournaments.
Lenovo Philippines GM Michael Ngan says it wants to introduce the Legion brand to Filipinos living outside the national capital. He indicated that further branches are likely to open in the country.
The Legion concept store is offering a range of promotions to mark its Cebu launch.
Questions & Answers
Q.Where is Lenovo's second Legion concept store in the Philippines located?
Where is Lenovo's second Legion concept store in the Philippines located?
The second Legion concept store is situated at SM City Cebu. It has opened near the mall's cyberzone area, aiming to show Lenovo's gaming devices and accessories to customers there.
Q.What is the primary purpose of the new Legion concept store?
What is the primary purpose of the new Legion concept store?
The store's main purpose is to show Lenovo's gaming devices and accessories. It will also function as an event space, hosting monthly gaming tournaments for the community.
Q.What is Lenovo's strategy behind opening this new store outside the capital?
What is Lenovo's strategy behind opening this new store outside the capital?
Lenovo aims to introduce the Legion brand to Filipino consumers residing outside the national capital. General Manager Michael Ngan indicated that further branches are likely to open across the country.
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