Lacoste opens boutique at Indira Gandhi International Airport
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Lacoste has opened a 1076sq ft store at Indira Gandhi International Airport Terminal 3, Delhi, India.
The brand said the boutique aims to offer a premium shopping experience to both local and international travellers.
Lacoste said it reinforces the consumer experience in travel retail through channel specific products and visual merchandising
Lacoste has more than 170 travel retail boutiques worldwide. The company said it will continue to leverage the travel retail channel to strengthen or expand in new areas, develop new channels, such as e-commerce and cruise, and new ways of connecting with consumers before, during and after their trips.
Questions & Answers
Q.Where exactly is the new Lacoste store located?
Where exactly is the new Lacoste store located?
The new Lacoste boutique is located at Indira Gandhi International Airport, specifically in Terminal 3, Delhi, India.
Q.What is the primary goal of this new Lacoste store?
What is the primary goal of this new Lacoste store?
The brand stated the boutique aims to provide a premium shopping experience for both local and international travellers passing through the airport.
Q.How large is the new Lacoste store in Delhi?
How large is the new Lacoste store in Delhi?
The new Lacoste store at Indira Gandhi International Airport Terminal 3 measures 1076 square feet.
Q.What is Lacoste's broader strategy regarding travel retail?
What is Lacoste's broader strategy regarding travel retail?
Lacoste plans to keep using the travel retail channel to strengthen existing areas, expand into new ones, and explore new channels like e-commerce and cruise experiences.
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