KrisShop Singapore souvenir store pops up at Sentosa
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KrisShop has collaborated with Enterprise Singapore to open a pop up Singapore souvenir store featuring the city’s most distinctive trinkets.
The new store displays products from different local brands ranging from Singapore gin to its ubiquitous satay, with a tagline “With Love, SG”. Served as a platform for domestic brands, With Love, SG is curated to demonstrate Singapore’s culture and heritage.
Singapore Airlines’ KrisShop says it aims to help local brands expand their retail network internationally and to strengthen their brand equity amongst local and international customers.
KrisShop features more than 2000 products ranging from cosmetics and fragrance to electronics and exclusive co-branded items, sold online and on its aircraft.
Questions & Answers
Q.What is the purpose of the new 'With Love, SG' store beyond selling souvenirs?
What is the purpose of the new 'With Love, SG' store beyond selling souvenirs?
The new store aims to serve as a platform for domestic brands, curated to demonstrate Singapore’s culture and heritage. KrisShop also intends to help these local brands expand their retail network internationally and strengthen their brand equity.
Q.Which organisations are involved in setting up this new souvenir store?
Which organisations are involved in setting up this new souvenir store?
KrisShop has collaborated with Enterprise Singapore to open the pop-up Singapore souvenir store. KrisShop is Singapore Airlines’ retail arm, which states its aims in supporting local brands.
Q.What kind of products are available at the new 'With Love, SG' store?
What kind of products are available at the new 'With Love, SG' store?
The store displays products from different local brands, featuring Singapore gin and satay. The tagline 'With Love, SG' suggests the items are distinctive Singaporean trinkets.
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