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KitchenAid opens its first experiential flagship store in HK

By Maria SantosHong Kong
1 min read
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01115933 ICONICFRIDGE c01120403 960×600
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Located at Lee Garden Three in Causeway Bay, the 2,000 square feet experience store does showcases KitchenAid’s bestselling small appliances and the recently launched range of major household appliances.

To celebrate the store’s grand opening, a feast for the senses was hosted by Italian chef Daniele Paralovo alongside model and culinary goddess, Danielle Peita Graham.

KitchenAid opens its first experiential flagship store in HK

The highlights of the event included a live cooking demonstration and food-themed hair accessories by stylist Alistair Rae. The larger than life KitchenAid Artisan stand mixer on display at the store was also the centre of attention.

Founded in 1919, KitchenAid’s story begins in 1908 when engineer Herbert Johnson came up with the idea of a stand mixer after observing a baker mixing dough and thought there should be a better way of doing the task.

KitchenAid opens its first experiential flagship store in HK

Almost a decade after the initial introduction of KitchenAid’s iconic stand mixer, the appliance brand has presence in 92 countries all over the world, in which Hong Kong is the second flagship experience store after Korea in Asia.

As a favourite of tastemakers and creative cooks such as French chef Oliver Baiard and American cooking guru Julia Child, KitchenAid is known for its bold yet sleek design and professional performance.

KitchenAid opens its first experiential flagship store in HK

Some of the most loved KitchenAid designer appliances include their iconic fridge and stainless-steel kitchen appliances that are as sophisticated as fine art.

Questions & Answers

Q.

What types of KitchenAid products are showed at the new store?

A.

The store displays KitchenAid’s popular small appliances and the recently released selection of major household appliances. An oversized Artisan stand mixer is also featured prominently for visitors to see.

Q.

Where is the new KitchenAid store located in Hong Kong?

A.

The new KitchenAid experience store is located in Causeway Bay, specifically at Lee Garden Three. This 2,000 square feet space is dedicated to showing their product range.

Q.

Is this KitchenAid's first flagship store in Asia?

A.

No, this is KitchenAid’s second flagship experience store in Asia. The first one was opened in Korea, making Hong Kong the next location for this type of retail space.

Q.

Who was involved in the grand opening celebration?

A.

Italian chef Daniele Paralovo and model Danielle Peita Graham hosted the grand opening event. Stylist Alistair Rae also contributed with food-themed hair accessories for the occasion.

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