Kiehl’s opens world first coffee house in Taipei

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New York cosmetic brand Kiehl’s will open the world’s first Kiehl’s Coffee House and shop in Taiwan in June.
Located in Taipei, the premium skincare brand’s first global coffee shop will be “New York” theme, and will take on a shop-in-shop design. Black and white will feature throughout with wooden tones.
The café shop will provide customers with coffee and snacks, as well as Kiehl’s products and skincare consulting services.
The L’Oreal-owned brand hopes the new coffee house will increase consumer and brand interaction. According to local reports, the mainland’s first coffee shop is also in preparation.
Taiwan boasts seven standalone Kiehl’s stores in Taipei, Hualien City and Taichung City.
Pharmacist John Keihl founded Kiehl’s in 1851. It started as a single pharmacy in Manhattan at Third Avenue and East 13th Street in 1851.
Nowadays, the American cosmetics retailer is part of L’Oreal Group’s beauty stable and specialises in premium skin, hair, and body care products.
Questions & Answers
Q.What is the primary purpose of Kiehl’s opening a coffee house in Taipei?
What is the primary purpose of Kiehl’s opening a coffee house in Taipei?
The L’Oreal-owned brand hopes this new coffee house will increase consumer and brand interaction. It aims to offer customers coffee, snacks, Kiehl’s products, and skincare consulting services in a New York-themed environment.
Q.What products and services will be available at the new Kiehl’s Coffee House?
What products and services will be available at the new Kiehl’s Coffee House?
The café shop will provide customers with coffee and snacks. Also, it will offer Kiehl’s products for sale and provide skincare consulting services, all within its unique shop-in-shop design.
Q.How many Kiehl’s standalone stores are currently in Taiwan?
How many Kiehl’s standalone stores are currently in Taiwan?
Taiwan currently has seven standalone Kiehl’s stores. These existing retail locations are situated in Taipei, Hualien City, and Taichung City, complementing the new coffee house concept.
Q.What is the planned aesthetic for the new Kiehl’s Coffee House in Taipei?
What is the planned aesthetic for the new Kiehl’s Coffee House in Taipei?
The coffee house will have a “New York” theme and feature a shop-in-shop design. Black and white will be prominent throughout the interior, complemented by various wooden tones to create its distinct look.
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