JD increases stake in Tiki Vietnam

1 min readUpdated Jun 1, 2025Aug 21, 201911:04 PM

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Chinese online giant JD has become the largest shareholder in e-commerce platform Tiki Vietnam.

JD has bought a 25.65-per-cent stake in the business, taking its shareholding past that of previous leading investor VNG Corporation, which holds 24.4-per-cent ownership in the platform. VNG has invested US$22.4 million in Tiki over the past two years.

Tiki Vietnam has grown from an online bookstore to Vietnam’s second-largest e-commerce provider in terms of traffic, after rival Shopee.

The firm is reportedly seeking a $100 million investment in its next funding round in order to boost its competitive edge.

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Questions & Answers

What is JD's current ownership stake in Tiki Vietnam?

JD has purchased a 25.65-per-cent stake in Tiki Vietnam. This acquisition has made them the largest shareholder, surpassing the previous leading investor, VNG Corporation, in terms of ownership percentage.

How does Tiki Vietnam rank in the e-commerce market?

Tiki Vietnam is currently the second-largest e-commerce provider in Vietnam when measured by traffic volume. It is positioned behind its main competitor, Shopee, in the local market.

What is Tiki Vietnam's financial goal for its next funding round?

Tiki Vietnam is reportedly aiming to secure a US$100 million investment in its upcoming funding round. This capital is intended to enhance its competitive advantage within the e-commerce sector.

Which company was the leading investor in Tiki Vietnam before JD's recent increase?

VNG Corporation was the leading investor in Tiki Vietnam prior to JD increasing its stake. VNG holds a 24.4-per-cent ownership and has invested US$22.4 million in the company over the past two years.

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