Japanese fund buys Vietnamese fashion chain Elise
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Japanese investment fund Advantage Partners (AP) is to buy Vietnamese fashion brand Elise and its affiliate companies. This transaction marks AP’s first foray into Vietnam. Going forward, AP will focus on accelerating Elise’s growth, using its experience in women’s fashion investments in other markets. Founded in 2011, Elise is a leading Vietnamese fashion label targeting women aged 20-45. It currently operates 95 stores across the country.
Last year, Elise was reported to have been acquired by Uniqlo parent Fast Retailing however, the Japanese group has since denied the move.
Advantage Partners is a private investment firm with asset platforms in Asia, and offices in Tokyo, Hong Kong, Singapore and Shanghai.
Questions & Answers
Q.What is Advantage Partners' previous experience in the fashion sector?
What is Advantage Partners' previous experience in the fashion sector?
Advantage Partners plans to use its experience from investing in women's fashion brands in other markets. This acquisition marks their initial entry into the Vietnamese market, building on their existing expertise in the sector.
Q.How many stores does Elise currently operate in Vietnam?
How many stores does Elise currently operate in Vietnam?
Elise, a Vietnamese fashion brand established in 2011, presently runs 95 stores across the country. It targets women aged between 20 and 45, offering a leading fashion label in Vietnam.
Q.Has there been any previous acquisition interest in Elise?
Has there been any previous acquisition interest in Elise?
Yes, last year, reports suggested Elise was being acquired by Uniqlo parent Fast Retailing. However, the Japanese group subsequently denied that any such move was taking place.
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