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Jaguar Land Rover October sales up 11% at 46,325 units

By Rajiv Menon
1 min read
Jaguar Land Rover October sales up 11% at 46,325 units
Jaguar Land Rover October sales up 11% at 46,325 units

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Tata Motors-owned Jaguar Land Rover (JLR) today reported 11 per cent increase in October retail sales of 46,325 units. The month’s performance has been driven by strong sales of the Land Rover Discovery Sport, Range Rover Evoque, Jaguar XF and the introduction of the Jaguar F-PACE, as well as strong year-on-year sales growth in China and Europe, JLR said in a statement.

JLR Group Sales Operations Director Andy Goss said: “With our most engaging productline up to date, we are continuing to see positive sales momentum. Impressive performances across Europe and China have boosted our year-to-date sales to over 4,80,000 vehicles.”

The company said its retail sales grew across majority of key regions in October year-on-year, with China up 39 per cent, Europe up 25 per cent, the UK and North America both up 8 per cent but other overseas markets were down 22 per cent.

In the first ten months of 2016, JLR sold 4,80,349 vehicles, 23 per cent up on the same period in the prior year.

The Jaguar brand recorded retail sales of 14,402 units in October, up 93 per cent on the previous year, reflecting the strong launch of the F-PACE and the introduction of the long- wheel base XFL in China, JLR said.

Sales of the Land Rover brand however were down 6 per cent in October at 31,923 units. The company had ceased production of the Defender and Discovery in January 2016 and August 2016 respectively.

Questions & Answers

Q.

Which specific models contributed most to the overall sales increase in October?

A.

Strong sales of the Land Rover Discovery Sport, Range Rover Evoque, and Jaguar XF were key drivers. The introduction of the new Jaguar F-PACE also significantly boosted the month's performance for JLR.

Q.

How did sales performance vary across different geographic regions in October?

A.

China saw a 39 per cent increase and Europe was up 25 per cent. The UK and North America both grew by 8 per cent. However, other overseas markets experienced a decline of 22 per cent.

Q.

What caused the significant sales increase for the Jaguar brand in October?

A.

The Jaguar brand’s sales rose by 93 per cent, primarily due to the strong launch of the F-PACE. The introduction of the long-wheelbase XFL in China also contributed to this impressive growth.

Q.

Why did the Land Rover brand's sales decrease in October, despite the overall positive results?

A.

Land Rover sales were down 6 per cent in October, largely because production of the Defender and Discovery models had ceased earlier in the year, in January and August 2016 respectively.

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