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Italian luxury brand N21 debuts in South Korea

By Wei ZhangKorea
1 min read
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In this article (4)

Italian luxury fashion brand N21 (Numero Ventuno) has opened its first store in South Korea at the Hyundai Department Store Trade Center, marking its entry into the Korean market.

Founded in 2010 by designer Alessandro Dell’Acqua, N21 is known for its modern yet feminine designs, offering a range of clothing, handbags, shoes, and accessories.

The new store incorporates the brand’s signature design elements, featuring a nude colour palette with materials like lava stone and translucent surfaces, creating a “bold yet luxurious” ambience.

It currently showcases the Fall/Winter 2024 collection, with key pieces such as the ‘Jewelry Sweater’ with signature jewellery buttons, oversized wool jackets, and long silk dresses.

Kolon FnC – which secured exclusive distribution rights for N21 in South Korea  – said it plans to use the new store to strengthen N21’s presence and name awareness.

With this addition, the company expands its portfolio of international brands, which includes Marc Jacobs, Neil Barrett, Valextra, and Khaite.

Questions & Answers

Q.

Which company is responsible for bringing N21 to the South Korean market?

A.

Kolon FnC secured the exclusive distribution rights for N21 in South Korea. They plan to use the new store opening to strengthen the brand's presence and name awareness within the country.

Q.

What kind of products does N21 offer consumers?

A.

N21 offers a diverse range of luxury fashion items. Their collection includes clothing, handbags, shoes, and various accessories, showing their modern yet feminine design aesthetic.

Q.

Where exactly is N21's first South Korean store located?

A.

The Italian luxury brand N21 has opened its inaugural store in South Korea at the Hyundai Department Store Trade Center. This location marks its official entry into the Korean retail market.

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