India’s Intex plans retail outlets to boost reach
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Handset vendor Intex Technologies is planning to set up standalone brand stores to boost its retail presence. Called ‘Intex Smart World’, 400 stores will come up next fiscal (2015-16) at a cost of over Rs. 100 crore (USD16.1 million). Investments will be through internal accruals.
Questions & Answers
Q.What is Intex Technologies' main objective for establishing these new retail outlets?
What is Intex Technologies' main objective for establishing these new retail outlets?
The company aims to enhance its retail presence and boost its reach to customers. The standalone brand stores are part of this strategy to expand their physical footprint across the market.
Q.How many Intex Smart World stores are projected to open and when?
How many Intex Smart World stores are projected to open and when?
Intex Technologies plans to open 400 new 'Intex Smart World' stores. These outlets are scheduled to be established during the next fiscal year, which is 2015-16, according to the article.
Q.What is the estimated cost of this expansion and how will it be funded?
What is the estimated cost of this expansion and how will it be funded?
The projected cost for setting up the 400 stores is over Rs. 100 crore, equivalent to USD 16.1 million. Intex Technologies intends to finance these investments using internal accruals, not external funding.
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