Skip to content
Fashion

Hermes Malaysia pops up in Pavilion

By Maria Santos
1 min read
hermesistible
hermesistible
In this article (5)

Parisian luxury goods brand Hermes Malaysia has opened a pop-up store in Fashion Avenue in Pavilion KL in Kuala Lumpur.

It showcases the brand’s latest autumn/winter Hermesistible accessories collection, featuring bracelets and necklaces in bold, bright prints and colour.

Hermes Malaysia pops up in Pavilion

Hermèsistible also offers a new dictionary of moods introducing such terms as “compliclarity” (a capacity for adding complexity in the search of well-ordered life), “hyperstition” (being spellbound to the point of indecision) and “bijourmandise” (insatiable appetite for the perfect fashion jewellery).

Hermes Malaysia pops up in Pavilion

On level three, the store will be open until October 9.

For more great pictures of the Hermèsistible Pop Up Store @ Fashion Avenue, Pavilion KL, visit Sarah’s blog here.

Questions & Answers

Q.

What is the purpose of the new 'dictionary of moods' mentioned in the article?

A.

It aims to introduce new terms related to fashion and lifestyle. Examples include "compliclarity," which describes adding complexity to life, and "bijourmandise," representing an appetite for perfect jewellery.

Q.

Where exactly is the Hermes Malaysia pop-up store located within Pavilion KL?

A.

The pop-up store is situated in Fashion Avenue, which is part of Pavilion KL in Kuala Lumpur. It can specifically be found on level three of the shopping centre.

Q.

When will the Hermes Malaysia pop-up store cease its operations at this location?

A.

The store is scheduled to remain open for visitors until October 9. After this date, the pop-up concept will no longer be available at Pavilion KL.

Reader pulse

Is this pop-up an effective strategy for Hermes?

21,863 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Monday, Wednesday and a Friday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Monday, Wednesday and the Friday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready