Fashion
Valiram and Giuseppe Zanotti jointly announce a new phase in their partnership with the opening of a new boutique in Singapore.
Valiram’s partnership with the Italian luxury footwear and fashion designer started in 2007 when the Malaysian-based luxury and lifestyle retail specialist opened the first Giuseppe Zanotti boutique in Malaysia at premier retail landmark Pavilion Kuala Lumpur.
The new Giuseppe Zanotti monobrand boutique will be located in ION Orchard, a stylish architectural wonder and the most glamorous shopping complex in Singapore.
Occupying 108-square-meter premium retail space, this refined concept store houses the brand’s iconic sculptural shoes, avant-garde sneakers and leather handbags and accessories for both men and women.
A limited collection of children’s shoes will be introduced specifically for the boutique launch.
The boutique’s interior design is driven by the vibrant and emotional DNA of the brand. Chrome and shiny gold surfaces mix with dark yellow and electric blue fabric on the floor carpet and furniture, and classic elements like white walls and mirror finishing complement the contemporary furniture and hardware details.
A careful juxtaposition of materials and details brings to the environment a refined and contemporary mood, which enhances the brand’s creations for a luxury shopping experience.
“Valiram is passionate about creativity and craftsmanship, a combination that Giuseppe Zanotti is renowned for.
Mr. Giuseppe Zanotti added: “The strong affinity between Valiram and the brand, two businesses both longing for creativity and craftsmanship, has made it possible to accept this new challenge with true determination.
This partnership along with the new boutique at ION Orchard, embarks our footprints in Singapore”.
