Germany’s Metro Group might start Myanmar ops in 2016

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Singapore’s Sia Huat, Premium Distribution JV for food distribution
Singapore based Sia Huat and Myanmar based distributor Premium Distribution Co Ltd are looking into connecting food services brands worldwide with restaurants and hotels in Myanmar.
They have already invested $1 million in Myanmar.
The two have joined hands to form S&P Foodservice Distribution Co Ltd that opened a showroom in Yangon to better communicated with Myanmar’s food and beverages, hospitality and travel industry.
Products include tableware, kitchenware and hygiene units.
“The food & beverage industry in Myanmar is booming. We expect a strong demand for products that improve operations, food safety and quality, said Miki Ow, general manager of S&P.
S&P is poised to bring some of the world’s top brands including Cerabon, Safico, Giesser, Atlantic Chef to the market and to have access to over 300 professional kitchen equipment suppliers.
S&P’s current customers in Myanmar include hotels such as Novotel, Sedona, Parkroyal and franchise brands like Harry’s Bar, Yakun and some restaurants.
Germany’s Metro Group looks to venture Myanmar by end of 2016
Germany’s Metro Group, a wholesale retail group is planning a foray into two markets – Myanmar and Iran – by the end of 2016.
Metro Group with its brands, deals with wholesale trade mainly for food and consumer electronics. They are also one of the largest specialist online discounters in Germany.
“Myanmar is benefiting from opening up politically and has a high growth potential,” said Olaf Koch, CEO of Metro Group. Iran became free for the sanctions, they are thinking to examine what opportunities Iran will offer.
The company’s preparations for the extension of its cash and carry business are in progress. METRO Cash and Carry is in 25 countries across Europe and Asia with 750 stores. They deal with about 20,000 food items and 30,000 non-food items.
“We’ll decide by the end of the year which way our journey is headed,” said Koch.
Questions & Answers
Q.What kind of products does S&P Foodservice Distribution Co Ltd offer to its customers in Myanmar?
What kind of products does S&P Foodservice Distribution Co Ltd offer to its customers in Myanmar?
S&P Foodservice Distribution Co Ltd provides a range of products including tableware, kitchenware, and hygiene units. They also offer access to over 300 professional kitchen equipment suppliers from around the world to meet industry demand.
Q.Which specific markets is Germany's Metro Group considering entering by the end of 2016?
Which specific markets is Germany's Metro Group considering entering by the end of 2016?
Germany's Metro Group is considering entering two new markets by the end of 2016. These markets are Myanmar and Iran, where the company sees potential for its wholesale trade format.
Q.What types of businesses are currently customers of S&P Foodservice Distribution Co Ltd in Myanmar?
What types of businesses are currently customers of S&P Foodservice Distribution Co Ltd in Myanmar?
S&P Foodservice Distribution Co Ltd currently serves a variety of customers in Myanmar's hospitality sector. These include hotels such as Novotel, Sedona, and Parkroyal, along with franchise brands like Harry’s Bar, Yakun, and other restaurants.
Q.How much has the joint venture S&P Foodservice Distribution Co Ltd already invested in Myanmar?
How much has the joint venture S&P Foodservice Distribution Co Ltd already invested in Myanmar?
S&P Foodservice Distribution Co Ltd, the joint venture between Singapore's Sia Huat and Myanmar's Premium Distribution, has already invested $1 million in Myanmar. This investment supports their expansion of the food service business.
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