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EZZ Life partners with Aubay for exclusive distribution rights

By Aiko Tanaka
1 min read
EZZ Life  scaled
EZZ Life scaled
In this article (5)

The deal excludes Tmall, Douyin, Pinduoduo, and all Australian and New Zealand regions – is expected to generate at least $16 million in additional revenue for EZZ, commencing from FY24, with minimum order quantities agreed for both products.

EZZ’s full-year sales revenue for FY22 was $15.02 million, and more recently, the company reported sales revenue of $15.13 in the half-yearly financial statements to December 31.

HIC’s social e-commerce model allows EZZ products to reach consumers outside its existing distribution channels, offering significant potential for growth.

“HIC’s established distribution channels in China and surrounding countries in Asia through its membership-based platform will enable EZZ to expand its reach and market presence,” said Glenn Cross, chairman at EZZ Life Science.

“The company looks forward to a successful partnership with HIC and anticipates the potential for further growth in the coming months.”

Questions & Answers

Q.

Which specific products are included in the exclusive distribution agreement between EZZ Life and Aubay?

A.

The agreement covers exclusive international distribution rights for the EZZ NMN 175000 gift pack and the EZZ L-Lysine Growth Capsule 60. These are two EZZ-branded products.

Q.

What is the expected financial benefit for EZZ from this new distribution deal?

A.

The deal is projected to generate at least $16 million in additional revenue for EZZ, starting from Financial Year 2024. Minimum order quantities for both products have been agreed.

Q.

Which geographical regions and online platforms are excluded from this distribution agreement?

A.

The agreement excludes Tmall, Douyin, Pinduoduo, and all regions within Australia and New Zealand. This ensures EZZ retains control in those areas.

Q.

How does HIC's business model help EZZ reach new customers?

A.

HIC, Aubay's trading entity, utilises a social e-commerce model and a membership-based platform. This allows EZZ products to access consumers beyond its current distribution channels, particularly in China and surrounding Asian countries.

Reader pulse

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