Exclusives for I.T’s 30th anniversary

In this article (5)
I.T has been in fashion retail in Hong Kong and China for over 30 years, offering a wide designer portfolio.It is renowned for curating collections across international womenswear, menswear, footwear, accessories, and lifestyle that is tailored meticulously for the Greater China customer.
At the turn of the century, I.T opened its first China flagship in Shanghai, one of China’s fastest growing markets.
In 2017, the company launched its multi-brand fashion lifestyle platform ITeSHOP.
“I.T now sets sight on creating a seamless omni-channel experience that will define the future of fashion” said Kar-Wai Sham, Founder and Chief Executive Officer of I.T Group.
To envisage the digital landscape that will shape the next 30 years, I.T took the opportunity to invite its community of brands partners and creative talents to share their vision of the future.
Their perspectives are expressed through a series of exclusive designs, capsule collections, artistic compilations and digital exhibitions that bids the viewer to visualise the future.
I.T’s 30 th Anniversary Exhibition integrates a see-now-buy-now approach, with live digital kiosks and a shoppable app for exhibition-goers to fully immerse in an authentic digital shopping experience.
Questions & Answers
Q.What kind of products does I.T offer to its customers in Greater China?
What kind of products does I.T offer to its customers in Greater China?
I.T provides curated collections across international womenswear, menswear, footwear, accessories, and lifestyle, all tailored for the Greater China customer.
Q.What is I.T's main strategic goal for its future operations?
What is I.T's main strategic goal for its future operations?
I.T aims to create a smooth omni-channel experience, which its CEO believes will define the future of fashion retail.
Q.How are I.T's brand partners and creative talents contributing to the 30th anniversary celebrations?
How are I.T's brand partners and creative talents contributing to the 30th anniversary celebrations?
They are sharing their vision for the future through exclusive designs, capsule collections, artistic compilations, and digital exhibitions for the anniversary.
Q.How can visitors to the 30th Anniversary Exhibition purchase items they see?
How can visitors to the 30th Anniversary Exhibition purchase items they see?
The exhibition uses a 'see-now-buy-now' approach, integrating live digital kiosks and a shoppable app for attendees.
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