Emilio Pucci launches into Korea

Italian fashion label Emilio Pucci has opened in Seoul its first store in South Korea, in Seoul.

On the third floor of Galleria Luxury Hall East, the store carries the brand’s ready-to-wear range, silk accessories, handbags, shoes, small leather goods and beachwear collections.

Emilio Pucci has stores in Bangkok, Hong Kong, Kuala Lumpur and Tokyo.

The brand was founded by Don Emilio Pucci, the Marchese di Barsento, a Florentine Italian fashion designer and politician.