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Emack & Bolio’s opens in Hong Kong

By Sarah ChenHong Kong
1 min read
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The Emack & Bolio’s Central ice cream parlour just opened in Hong Kong is described as “unlike any other” you’ll find in the city.

Emack & Bolio’s, at 26 Cochrane St, serves up 31 flavours of ice cream, frozen yogurt and sorbets along with smoothies, confections and more.

The brand has its origins in Boston, Massachusetts, where it was founded in 1975 by Robert Rook, a lawyer and self-declared hippie who worked closely with the homeless, Vietnam war protesters, civil and gay rights advocates, and numerous rock bands such as Aerosmith, U2, Boston, The Cars, and James Brown, according to Wikipedia.

It’s sometimes likened to Ben & Jerry’s, another ‘hippie ice cream store’ concept, but was actually founded three years earlier.

The first Hong Kong outlet follows the brand’s entry into Asia last year when it opened in Bangkok Thailand. There is also at least one store in the UAE.

Emack & Bolio’s opens in Hong Kong

Emack & Bolio’s invented the flavored cone in 1980 and has been improving on the concept ever since.

Questions & Answers

Q.

What kind of items does the new Emack & Bolio’s store in Hong Kong offer?

A.

The Central store offers 31 flavours of ice cream, frozen yogurt, and sorbets. Customers can also find smoothies and various confections there.

Q.

When and where was the Emack & Bolio’s brand originally founded?

A.

The Emack & Bolio’s brand was founded in Boston, Massachusetts, in 1975. It was started by Robert Rook, a lawyer and self-declared hippie.

Q.

Is this the first Emack & Bolio’s store to open in Asia?

A.

No, this is not the first Emack & Bolio’s store in Asia. The brand entered Asia last year with an opening in Bangkok, Thailand.

Q.

What is a notable innovation Emack & Bolio’s introduced to the ice cream market?

A.

Emack & Bolio’s is credited with inventing the flavoured cone in 1980. They have reportedly continued to develop and improve on this concept since then.

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