Dolce & Gabbana Vietnam flagship store opens
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Dolce & Gabbana Vietnam has officially opened its flagship store after testing the market with a pop-up in January.
In Rex Arcade inside Ho Chi Minh City’s Rex Hotel, the Italian luxury fashion brand’s store offers women’s and men’s ready-to-wear, shoes and accessories.
Dolce & Gabbana was brought to Vietnam by ACFC, a subsidiary of distribution company Imex Pan Pacific (IPP) Group, which also handles such brands as Burberry, Chanel, CK and Salvatore Ferragamo.
To celebrate the flagship’s opening, Dolce & Gabbana Vietnam hosted a party attended by D&G CEO Alfonso Dolce and senior VP for Asia Pacific Grace Zhao, plus IPP executives and celebrities.
Along with the opening, D&G introduced its international campaign #DGclone to Vietnam. The campaign is built around a world tour by the brand’s two mascots – lifesize characters representing D&G founders Domenico Dolce and Stefano Gabbana.
Questions & Answers
Q.Which local company is responsible for bringing Dolce & Gabbana to Vietnam?
Which local company is responsible for bringing Dolce & Gabbana to Vietnam?
Dolce & Gabbana was brought to Vietnam by ACFC, a subsidiary of the distribution company Imex Pan Pacific (IPP) Group. ACFC also manages other luxury brands within the country.
Q.What product categories are available at the new Dolce & Gabbana flagship store?
What product categories are available at the new Dolce & Gabbana flagship store?
The new flagship store offers a range of women’s and men’s ready-to-wear clothing, along with various shoes and accessories. It provides a comprehensive selection of the brand's luxury items.
Q.Where is the new Dolce & Gabbana flagship store located within Ho Chi Minh City?
Where is the new Dolce & Gabbana flagship store located within Ho Chi Minh City?
The new Dolce & Gabbana flagship store is situated within the Rex Arcade, which is located inside Ho Chi Minh City’s Rex Hotel. This positions it in a prominent city centre location.
Q.What international campaign did Dolce & Gabbana launch alongside the store opening?
What international campaign did Dolce & Gabbana launch alongside the store opening?
Dolce & Gabbana introduced its international #DGclone campaign to Vietnam with the opening. This campaign features a world tour by two lifesize mascots representing the brand's founders, promoting brand awareness.
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