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Delhi Duty Free posts record daily and monthly sales

By Wei ZhangIndia
1 min read
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Delhi Duty Free posted its highest ever sales in a single month in June, hitting US$ 15.1 million. This compares to US$ 13.9m in the corresponding month last year. June also saw the highest daily sales yet (US$625,000), over +50% growth in Shop & Collect sales, and the highest ever sales in the beauty and liquor categories. In the latter, a record than 53,000 bottles of Johnnie Walker Black Label were sold.

Delhi Duty Free CEO Luke Gorringe said: “Overall it has been a good start to the year, particularly in light of the tough travel retail business environment and ongoing new shop fit-outs. We enjoyed strong growth in June, even though our arrivals trading area was reduced by -50%. I would like to thank our great team, our suppliers and shareholders and of course our loyal customers, who are all key to this success. We have much to look forward to in the coming months with the opening of new shops featuring exclusive brands and concepts that are going to elevate the customer experience in Delhi Duty Free.”

The company said it was poised to continue its growth momentum, with investment in staff training and skills alongside new product offers and marketing campaigns.

In 2016, Delhi Duty Free delivered revenues of over US$146 million, from US$140 million a year earlier.

Questions & Answers

Q.

What factors contributed to the record monthly sales in June, despite a challenging business environment?

A.

Record sales were achieved even though the arrivals trading area was reduced by 50%. The CEO attributed success to the team, suppliers, shareholders, and loyal customers, alongside strong growth in Shop & Collect, beauty, and liquor sales.

Q.

How do the June 2017 monthly sales compare to the total annual revenue reported for 2016?

A.

June 2017's monthly sales of US$15.1 million represent a significant portion of the total annual revenue reported for 2016, which was over US$146 million, indicating a strong performance start to the year.

Q.

What specific plans does Delhi Duty Free have to maintain its growth momentum in the upcoming months?

A.

The company plans to open new shops featuring exclusive brands and concepts to elevate the customer experience. They also intend to invest in staff training, skills, new product offers, and marketing campaigns.

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