Deck Commerce Supports Omni-Channel Retailing for Build-A-Bear Workshop
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Celebrating 20 years of business in 2017, Build-A-Bear is a global brand kids love and parents trust that seeks to add a little more heart to life. Build-A-Bear Workshop has approximately 400 stores worldwide where Guests can create customizable furry friends, including company-owned stores in the UnitedStates, Canada, Denmark, Ireland, Puerto Rico, the United Kingdom and China, and franchise stores in Africa, Asia, Australia, Europe, Mexico and the Middle East.
To modernize its retail technology and support future growth, Build-A-Bear looked to Deck Commerce to deliver a distributed order management solution that connected their new eCommerce storefront with their existing back-end technology stack. The solution supports a variety of complex order workflows and, most importantly, ensures the ability to deliver outstanding customer service.
“We selected Deck Commerce to help support our omni-channel retailing vision as we continue to strengthen our Guest engagement,” said Mike Early, Senior Managing Director of Information Technology at Build-A-Bear Workshop. “We are impressed with the solution’s out-of-the-box capabilities, the strong partnership-based approach to working with retailers, and their overall focus on continuing to develop innovative solutions.”
“We applaud Build-A-Bear for making a solid investment in the technology necessary to deliver the experiences that today’s consumers demand.” said Chris Deck, Founder and CEO of Deck Commerce. “We’re excited to partner with Build-A-Bear to help support new levels of service, productivity and efficiency.”
Build-A-Bear launched Deck Commerce Distributed Order Management in conjunction with its new cloud-based eCommerce platform, implemented by Lyons Consulting Group. Additional integrations included CyberSource, Avalara, and Channel Advisor.
Questions & Answers
Q.What specific technology did Build-A-Bear Workshop implement from Deck Commerce?
What specific technology did Build-A-Bear Workshop implement from Deck Commerce?
Build-A-Bear Workshop implemented Deck Commerce's Distributed Order Management Solution. This technology helps to streamline, optimise, and integrate the company's omni-channel retail operations, supporting various complex order workflows.
Q.Why did Build-A-Bear Workshop choose to work with Deck Commerce for this implementation?
Why did Build-A-Bear Workshop choose to work with Deck Commerce for this implementation?
Build-A-Bear Workshop selected Deck Commerce to help support their omni-channel retailing vision and strengthen Guest engagement. They were impressed by the solution's out-of-the-box capabilities and Deck Commerce's partnership-based approach.
Q.Which other companies were involved in the implementation of Build-A-Bear Workshop's new eCommerce platform?
Which other companies were involved in the implementation of Build-A-Bear Workshop's new eCommerce platform?
Lyons Consulting Group implemented the new cloud-based eCommerce platform in conjunction with Deck Commerce's solution. Additional integrations included CyberSource, Avalara, and Channel Advisor for various functionalities.