Covid-led baking craze inspires new flours from McKenzie’s Foods

Australian food maker McKenzie’s has met the demand of consumers after seeing more Aussies baking and cooking at home since the Covid-19 pandemic arrived. The company has expanded its single alternative flour range and unveiled a new special purpose flour range.

“We’re proud to be able to offer such a large variety of flours to our consumers and inspire them to experiment in the kitchen and unlock the power of alternative flours,” said McKenzie’s marketing manager, Bianca Piscopo.

The alternative blended flour range includes Bread & Pizza Flour, Cake Flour, Cookie Flour, and Pancake Flour. The Bread & Pizza Flour has plain, oat and wholemeal spelt flour for bread and pizzas. The Cake Flour blend is made with low-protein plain flour and cornflour for cakes, cupcakes, and biscuits. The Cookie Flour contains chickpea, plain and oat flour for cookies. Pancake Flour is made with plain, oat, and rice flour.

While McKenzie’s single-source alternative flour range now has Almond Flour, Brown Rice Flour, and Yellow Pea Flour. The Yellow Pea and Almond versions are a good source of fiber and protein while the Brown Rice Flour contains whole grains.

The Almond Flour and Brown Rice Flour are gluten-free which can be used for cakes, biscuits, and bread. The Yellow Pea Flour has an earthy flavor and is ideal for baking. They are made from Australian ingredients.

McKenzie’s alternative and special purpose flours are sold at Woolworths.