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Fashion

China’s JD.com vying with Alibaba to woo Western brands

By Wei ZhangChina
1 min read
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In this article (4)

China’s JD.com Inc has partnered Gap Inc to sell the US clothing retailer’s apparel online in China, as the Beijing-based e-commerce company goes head to head with Alibaba Group Holding Ltd to woo big foreign fashion names.

Alibaba and JD.com, China’s number one and two e-commerce companies respectively, are vying to ink deals with some of the world’s most recognised brands, which offer big boosts in both sales and image at home and overseas.

By announcing its partnership with JD.com in a joint statement on Thursday, Gap, which already has a store on Alibaba’s Tmall website, would be the latest foreign company to sign with some of China’s biggest Internet firms, including Tencent Holdings Ltd.

Questions & Answers

Q.

Which Chinese e-commerce companies are mentioned as competing for Western fashion brands?

A.

The article states that JD.com and Alibaba Group Holding Ltd are the two main Chinese e-commerce companies vying to partner with major foreign fashion brands. They are described as China’s number one and two e-commerce companies respectively.

Q.

What is Gap Inc.'s existing presence in the Chinese e-commerce market?

A.

Gap Inc. Already has a store on Alibaba’s Tmall website, indicating an existing presence with one of China's major online retailers. The new partnership expands its reach to JD.com.

Q.

What benefits do foreign brands seek by partnering with Chinese e-commerce giants?

A.

Partnering with China's leading e-commerce companies offers foreign brands significant boosts in both sales and image. This is beneficial for their presence in China and potentially for their global brand perception.

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