China’s iVOOMi set to enter Indian smartphone market

Mar 9, 2017Updated Jun 4, 20251 min read

Chinese electronic major iVoomi is all set to enter the Indian market with the launch of mid- to low-range of smartphones, the company said on Monday.

To begin with, the company will unveil iV505 (priced at Rs 3,999) as its first smartphone in the country this month.

“We are committed to establish iVOOMi in the Indian market with our innovative products loaded with highly valued SmartMe OS (Customised OS) and features at an affordable price,” said Bradley Yan, Global Business Head, iVoomi, in a statement.

The smartphone comes with Jio-ready 4G-VoLTE SIM cards on both the slots, flash charge technology and Android Marshmallow 6.0.

The brand has also planned to launch four smartphone models in India ranging from Rs 4,000 to Rs 10,000.

The company has a broader plan for Indian market and intent to establish its research and development and manufacturing unit in India by 2019, the statement said.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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