Chanel partners with Coco Neige for new Collection
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Chanel is about to release its first full-fledged winter-sports clothing line, Coco Neige (Coco snow).
Performance garments for sub-zero mountain weather with water and windproof qualities are imbued with house codes of tweed, quilting and camellia motifs. The offering includes jackets, gilets, balaclavas, ski trousers and goggles, booties, mittens, berets and bags.
Set to be released in Singapore in August and international stores a month earlier, the range will be revealed in an advertising campaign featuring Margot Robbie in pieces from the inaugural 19-silhouette collection designed by Karl Lagerfeld.
It is the first advertising campaign for Chanel for the Australian actress, whose movie credits include The Wolf of Wall Street, Tarzan and I, Tonya.
The first image from the new campaign was released on the brand’s Instagram account.
A first photo of the campaign has been revealed on Chanel’s Instagram account. The A-list actress is standing against a backdrop of blue sky and white clouds, wearing a chunky sweater, a rollneck and a white trapper hat decorated with the words Coco Neige.
Questions & Answers
Q.When will the Coco Neige collection be available to buy in international stores?
When will the Coco Neige collection be available to buy in international stores?
The Coco Neige collection is scheduled for release in international stores in July. It will then be launched in Singapore a month later, during August.
Q.Which items are included in the new Coco Neige winter sports range?
Which items are included in the new Coco Neige winter sports range?
The new range includes jackets, gilets, balaclavas, ski trousers and goggles. It also features booties, mittens, berets and bags, all designed for sub-zero mountain weather.
Q.Who designed this new 19-silhouette collection for Chanel?
Who designed this new 19-silhouette collection for Chanel?
The inaugural 19-silhouette collection for the Coco Neige line was designed by Karl Lagerfeld. This collection represents Chanel's first full-fledged winter-sports clothing line.
Q.What design elements are incorporated into the performance garments?
What design elements are incorporated into the performance garments?
The performance garments for Coco Neige are imbued with house codes such as tweed, quilting and camellia motifs. They are also made with water and windproof qualities suitable for mountain weather.
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