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Canadian luxury jewellery brand Korite to expand to Asia

By Sarah Chen
1 min read
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vietnam jewelry
In this article (4)

Canadian luxury jewellery brand Korite has named Kaimirra Tutan as its exclusive distributor in Asia.

Kaimirra Tutan will bring Korite’s luxury lines of jewellery and ammolite gemstones to customers across Asian markets, including Malaysia, Singapore, Thailand, Vietnam, and South Korea. The partnership between the two jewellers follows the launch of Kaimirra Tutan’s flagship boutique in Malaysia’s shopping complex Mid Valley Megamall earlier this year.

“Kaimirra Tutan gives us the ability to reach customers through their retail stores, e-commerce, and wholesale opportunities,” said David Lui, CEO at Korite. “This partnership not only allows us to work with another Canadian company, but it is also an essential element of our future growth and we couldn’t be more excited.”

Founded in 1979, Korite specialises in ammolite gemstones and jewellery that is ethically mined and handcrafted by skilled artisans. Kaimirra Tutan is a luxury jewellery brand launched in 2010 in Toronto.

In case you missed this news, Japanese bridal jewellery company I-Primo has opened its first Southeast Asia flagship store in Singapore after launching a pop-up in June.

Questions & Answers

Q.

Which specific Asian markets will Korite's products be available in through this new partnership?

A.

Kaimirra Tutan will distribute Korite’s luxury lines and ammolite gemstones to customers in Malaysia, Singapore, Thailand, Vietnam, and South Korea. These are the initial Asian markets mentioned for expansion.

Q.

What is the primary product that Korite specialises in for its jewellery lines?

A.

Korite specialises in ammolite gemstones and jewellery. The company highlights that these gemstones are ethically mined and handcrafted by skilled artisans, forming a core part of their offering.

Q.

What channels will Kaimirra Tutan use to sell Korite's products in Asia?

A.

Kaimirra Tutan will reach customers through a multi-channel approach. This includes their own retail stores, e-commerce platforms, and wholesale opportunities, as stated by Korite's CEO.

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