California coffee roaster Blue Bottle to launch in Hong Kong’s Central

Artisanal coffee roaster and retailer Blue Bottle has been rumored to be expanding into Hong Kong since netizens discovered job postings for a brand experience manager and operations director back in August.

Now, not only is the company seeking a logistics specialist on the ground, but details of a lease deal for a two-story 3000sqft space in Central have emerged.

Blue Bottle has signed up for the space on Lyndhurst Terrace for six years.

However, there is still no confirmation of a launch date as yet.

Blue Bottle Coffee currently has more than 50 cafes in the US, and recently debuted in Japan and South Korea.

The brand is renowned for its single-origin beans and its cold-brew coffee which prompted consumer-goods giant Nestle to acquire a 68-per-cent stake for US$425 million back in 2017.