Burger King Is Launching an Ice Cream Shake Made from Cereal Favorite Fruit Loops

In this article (4)
Restaurant Brands International is launching the Fruit Loops shake. Yes, for real. The company confirmed to TheStreet the shake will be available for a limited time only at participating restaurants nationwide starting April 17 for a recommended price of $2.99. It’s made from vanilla-flavored soft serve ice cream, Fruit Loops cereal pieces (compliments of Kellogg’s) and sweet sauce.
Burger King is no stranger to thinking outside the box when it comes to fast-food. The company teamed up with beverage and snack giant Pepsi last year to develop what it called Mac n’ Cheetos. The snack mashup was a portable combination of mac n’ cheese covered with crispy Cheetos flavor. Last March, it unveiled the “Angriest Whopper,” a burger with a red bun, jalapenos and hot sauce.
And in September 2016, Burger King sold a black-bunned burger filled with Kraft Heinz’s A1 steak sauce called the Halloween Whopper for a limited time.
Questions & Answers
Q.When will the new Fruit Loops shake be available to buy?
When will the new Fruit Loops shake be available to buy?
The Fruit Loops shake will be available starting April 17. It is being launched for a limited time only at participating restaurants across the country. The recommended price for the shake is $2.99.
Q.What ingredients are used to make the Fruit Loops shake?
What ingredients are used to make the Fruit Loops shake?
The shake is made from vanilla-flavoured soft-serve ice cream. It also contains Fruit Loops cereal pieces, supplied by Kellogg's, and a sweet sauce to complete the flavour profile.
Reader pulse
Is this a smart product strategy?
21,753 votes so far