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Bata Singapore opens revamped concept store

By Wei ZhangSingapore
1 min read
bata viviana store new
bata viviana store new
In this article (5)

Bata Singapore has officially reopened its renovated concept store at VivoCity in line with the company’s global modernisation and its “Me & Comfortable with it” manifesto.

Covering 241 sqm, the store carries Bata’s latest Insolia and Made-in-Italy collections, which are both part of the brand’s spring/summer collection.

Bata Singapore says it has had significant growth this year with a 170 per cent growth in sales of both men’s and women’s collections, a 145 per cent increase in the average selling price of footwear and an increase of 135 per cent in average ticket price compared to last year.

Questions & Answers

Q.

What is the new concept store's size?

A.

The renovated concept store at VivoCity covers 241 square metres. It is designed to reflect Bata's global modernisation efforts and its "Me & Comfortable with it" manifesto.

Q.

Which collections are available at the revamped store?

A.

The new store carries Bata's latest Insolia and Made-in-Italy collections. Both of these are part of the brand's current spring/summer collection, offering new styles to customers.

Q.

How has Bata Singapore's sales performance changed this year?

A.

Bata Singapore has seen significant growth this year. Sales of men's and women's collections grew by 170 per cent, while the average selling price of footwear increased by 145 per cent compared to last year.

Q.

What was the increase in average ticket price for Bata Singapore?

A.

The average ticket price for Bata Singapore saw an increase of 135 per cent this year compared to the previous year. This indicates customers are spending more per transaction.

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