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Bamboo Airways plans to soar under new management

By Sarah ChenVietnam
1 min read
Bamboo Airways
Bamboo Airways
In this article (5)

Property developer Him Lam, the new owner of Bamboo Airways, plans to build an aviation ecosystem centered around the latter while expanding its presence in Asia.

Bamboo Airways began flying in 2019 and became the first private carrier to operate wide-body aircraft.

It quickly expanded its fleet to nearly 30 by the end of 2021 when it held a 20% share of the domestic market and also flew on some international routes.

But the arrest of its key leaders, including chairman Trinh Van Quyet, for alleged stock market manipulation came as a death blow.

Him Lam, a south-based developer of condos and a hotel management service provider, took over Bamboo this year.

A new leadership has been appointed this week to hopefully begin a new chapter.

“The last five years have been a journey of establishing a brand for the airline,” deputy chairman Nguyen Ngoc Trong said at the company’s annual general meeting on June 21.

“In the next five years Bamboo Airways will focus on developing efficiency and professionalism.”

CEO Nguyen Minh Hai said the company seeks to achieve breakeven by next year to turn profitable by 2025.

Expanding its services to increase revenues is therefore one of its main focuses.

Revenues soared by 3.3 times last year to over VND11.7 trillion, but the airline still could not break even.

Hai said a larger fleet is imperative for doing this. The current fleet of 30 aircraft needs to be expanded by eight to 10 a year until 2026, and each aircraft needs to operate more than the current 10 hours a day, he explained.

Reducing costs is another key task.

Questions & Answers

Q.

What is the new owner's strategic vision for Bamboo Airways?

A.

Him Lam plans to develop an aviation ecosystem around Bamboo Airways, aiming to expand its presence across Asia. The airline's new management also intends to focus on efficiency and professionalism.

Q.

What are the financial goals for Bamboo Airways under its new management?

A.

The company aims to reach breakeven by next year and become profitable by 2025. This will be achieved by increasing revenues through service expansion and by reducing costs.

Q.

How does Bamboo Airways plan to increase its operational capacity?

A.

To expand, the airline needs to add eight to ten aircraft annually until 2026 to its current fleet of 30. Each aircraft also needs to operate for more than the current 10 hours a day.

Q.

What was the main reason for Bamboo Airways' difficulties before the Him Lam takeover?

A.

The arrest of key leaders, including chairman Trinh Van Quyet, for alleged stock market manipulation, significantly impacted the airline. This event was described as a 'death blow' to the company.

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