Bacardi launches ready-to-drink Mojito cocktail
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Bacardi has launched a new RTD, Bacardi Mojito, which comes in a 250ml can with an ABV of 4.8 percent and 114 calories per serve.
The RTD is made using Bacardi Carta Blanca Superior White Rum along with all-natural flavors and real ingredients and the calories are kept down thanks to the use of natural cane sugar.
Bacardi-Martini Australia Brand Ambassador, Loy Catada, said he was excited to see Bacardi Mojito launch into the Australian market. “With the original Bacardu Mojito having a rich history and rise in popularity since the 1930s, we’re proud to continue to meet our customers’ desires and launch the ready-to-drink Bacardi Mojito in time for Summer here in Australia.”
“Bacardi has been synonymous with classic Caribbean cocktails since 1862, and our latest launch gives consumers the ease of a high-quality cocktail made with the natural flavors and real ingredients of mint, lime, and the world’s most awarded rum in a convenient format.”
With the spirit-based RTD market surging 132 percent in the last year and Mojito continuously ranking highly as one of Australia’s favorite cocktails in Google search queries, the stage is set for a big Bacardi Mojito summer.
Bacardi is available now for independent retailers and the major chains at $24.99 RRP per pack of four.
Questions & Answers
Q.What are the key ingredients used in the new Bacardi Mojito ready-to-drink cocktail?
What are the key ingredients used in the new Bacardi Mojito ready-to-drink cocktail?
The Bacardi Mojito RTD is made with Bacardi Carta Blanca Superior White Rum. It also contains all-natural flavours and real ingredients, specifically mint and lime, along with natural cane sugar to keep calories down.
Q.Why has Bacardi chosen to launch a ready-to-drink Mojito at this time?
Why has Bacardi chosen to launch a ready-to-drink Mojito at this time?
Bacardi launched the Mojito RTD to meet customer desires, capitalising on the spirit-based RTD market's 132 percent surge. Mojito also consistently ranks as a favourite cocktail in Australian Google searches, aligning with the Australian summer.
Q.Where is the new Bacardi Mojito RTD available for purchase and what is its recommended retail price?
Where is the new Bacardi Mojito RTD available for purchase and what is its recommended retail price?
The Bacardi Mojito RTD is available now for independent retailers and major chains in Australia. The recommended retail price is $24.99 for a pack of four cans.
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